# Sabin Mainali > Sabin Mainali is a product manager and builder based in Kathmandu, Nepal, working since 2022. He built Chatonics, an AI-assisted customer messaging platform, and the Yoddha Lab company website. He takes freelance projects in AI and n8n automation, websites, product strategy, help centers, design systems and SaaS data analysis. Last updated: 2026-09-15 ## Key facts - Name: Sabin Mainali - Role: Product Manager and builder - Based in: Kathmandu, Nepal, Nepal Time (UTC+5:45) - Working since: 2022 - Freelance status: Open to freelance projects - LinkedIn: https://www.linkedin.com/in/sabin-mainali74 ## Pages - [Home](https://sabinmainali.pages.dev/): who Sabin is, what he does, selected work - [Work](https://sabinmainali.pages.dev/work/): all case studies - [Services](https://sabinmainali.pages.dev/services/): freelance services, roles clients hire Sabin for, pricing and process questions - [AI Lab](https://sabinmainali.pages.dev/ai-lab/): the Claude Code setup behind the work, in plain language - [About](https://sabinmainali.pages.dev/about/): story, experience, education, events - [CV](https://sabinmainali.pages.dev/cv/): printable CV - [Contact](https://sabinmainali.pages.dev/contact/): send a project brief ## Freelance roles Sabin is hired for - AI Automation Specialist (also posted as: n8n automation expert, AI workflow automation engineer): Builds n8n workflows and Claude-powered automations that move data between tools and draft content, with checks on the output. Proof: n8n automations and content writing automation, AI operating system case study https://sabinmainali.pages.dev/work/ai-operating-system/ - Claude Code Specialist (also posted as: Claude AI agent developer, AI agent builder): Sets up Claude Code with custom skills, automatic checks, helper agents and memory, so AI work follows the team's rules every time. Proof: AI Lab: the full setup explained https://sabinmainali.pages.dev/ai-lab/ - AI Chatbot Developer (also posted as: AI customer support agent, knowledge base chatbot): Builds AI agents that answer customers from a company knowledge base inside a shared inbox, with a person able to approve or take over. Proof: Chatonics case study https://sabinmainali.pages.dev/work/chatonics/ - Fractional SaaS Product Manager (also posted as: fractional product owner, part-time product manager): Owns the roadmap part time: market scan, feature scoping, prioritization with the reasoning written down, and success metrics. Proof: Product management experience https://sabinmainali.pages.dev/about/#experience-heading, Cost review case study https://sabinmainali.pages.dev/work/cost-review-decision/ - Website and Landing Page Developer (also posted as: company website builder, landing page designer): Plans and builds company websites and landing pages with clear service pages and search-ready structure. Proof: Yoddha Lab website https://yoddhalab.com/ - Help Center and Knowledge Base Writer (also posted as: SaaS technical writer, support content writer): Plans a full topic map and writes help articles where every step is checked against the live product. Proof: Help center pipeline case study https://sabinmainali.pages.dev/work/help-center-pipeline/ - SaaS Data Analyst (also posted as: revenue and churn analyst, Stripe data analyst): Cleans billing, payment and CRM exports and turns them into a written recommendation with the assumptions stated. Proof: Email attribution case study https://sabinmainali.pages.dev/work/email-attribution/, Cost review case study https://sabinmainali.pages.dev/work/cost-review-decision/ - SaaS Design System Specialist (also posted as: UI design system for AI tools, DESIGN.md author): Writes a machine-readable design system and brand checks so AI screen tools and developers produce on-brand screens. Proof: Design system case study https://sabinmainali.pages.dev/work/design-system-ai/ - Sales Operations and Lead Generation Specialist (also posted as: lead list builder, sales enablement specialist): Builds lead extraction tools, sales trackers, lead scoring rules and the meeting playbooks a small sales team runs on. Proof: Leads extraction tool and sales tracker - SEO and AI Search Content Specialist (also posted as: GEO content writer, AEO specialist, AI SEO content writer): Writes pages, articles and reports that rank in Google and get quoted by AI answer engines such as ChatGPT, Gemini and Perplexity. Proof: Help center pipeline case study https://sabinmainali.pages.dev/work/help-center-pipeline/ - Market Research and Business Feasibility Analyst (also posted as: feasibility study consultant, data visualization specialist, business report writer): Researches markets and competitors, tests whether a business idea holds up, and delivers a clear report with charts. Proof: Business analyst experience https://sabinmainali.pages.dev/about/#experience-heading, Cost review case study https://sabinmainali.pages.dev/work/cost-review-decision/ - SaaS QA Tester (also posted as: manual QA tester, software tester, QA analyst): Tests a SaaS product before release, writes clear bug reports and re-checks fixes so broken flows do not reach customers. Proof: QA on Kudos CRM (in development) https://sabinmainali.pages.dev/about/#experience-heading - Remotion Developer for SaaS Product Videos (also posted as: SaaS product demo video creator, motion designer for SaaS): Makes product and promo videos in Remotion code, so each scene can be edited and re-rendered when the product changes. Proof: Product videos case study https://sabinmainali.pages.dev/work/product-videos-in-code/ ## Things Sabin has built - Chatonics (SaaS product, live) https://chatonics.com: An AI-assisted omnichannel customer messaging platform. It brings WhatsApp, Instagram, Messenger, Telegram, email, SMS and more into one shared inbox, and helps small teams reply faster with AI. - Yoddha Lab website (Company website, live) https://yoddhalab.com: The website for Yoddha Lab, a software development and business process reengineering company in Kathmandu. It presents the services, in-house products, delivery process and team, with a clear path to book a consultation. - Competitor Watch (Internal tool): An automated app that monitors competitors and delivers a daily brief on a schedule, so product decisions start from current market facts. - Leads extraction tool (Sales tool): A tool that extracts lead details from raw sources into a clean, structured list the sales team can work from. - Sales tracker (Sales tool): A sales tracker built for the sales team, working alongside the meeting rhythm playbook and lead scoring rules. - Content writing automation (AI automation): An AI automation for content writing that turns a brief into a structured draft, ready for a human editing pass. - Voiceover app (AI app): A voiceover app that turns scripts into narration with a local AI text-to-speech model, used for product and promo videos. - n8n automations (Workflow automation): Workflow automations built in n8n that connect everyday tools and remove repeated manual steps from the team week. ## Case studies - [Chatonics - one inbox for every customer conversation](https://sabinmainali.pages.dev/work/chatonics/): Chatonics is an AI-assisted omnichannel messaging platform I built so small teams can answer every channel from one shared inbox. - [Building a 293-topic help center with a quality pipeline](https://sabinmainali.pages.dev/work/help-center-pipeline/): How I planned a full knowledge base for a cloud phone system and built the writing pipeline that keeps every article accurate, consistent and searchable. - [A design system that AI screen tools have to follow](https://sabinmainali.pages.dev/work/design-system-ai/): How I wrote a machine-readable DESIGN.md and a brand-checking AI skill after an AI design tool quietly rewrote the brand palette. - [The cost review that changed the decision](https://sabinmainali.pages.dev/work/cost-review-decision/): A telecom cost review where the useful finding was not a saving. It showed that the obvious plan to cut the bill would save nothing at all. - [My AI operating system - skills, hooks and memory](https://sabinmainali.pages.dev/work/ai-operating-system/): How I set up Claude Code as a working system for product, design, content and data work, with rules that are enforced automatically instead of remembered. - [Product videos made in code](https://sabinmainali.pages.dev/work/product-videos-in-code/): Why I build product and promo videos in Remotion, and the storyboard, motion system and QA loop that make code-made video look intentional. - [Proving who an email campaign really reached](https://sabinmainali.pages.dev/work/email-attribution/): A campaign looked like it had won new leads. Joining the results against the full user base showed it had mostly won back existing users instead. ## Disciplines - Product management: I own a SaaS roadmap end to end: what gets built, in what order, and why. - UI/UX and design systems: I write design systems that people and AI tools can both follow without drifting off brand. - Help center and content systems: I plan and run knowledge bases as a pipeline, with every step checked against the live product. - Data and revenue analysis: I turn exports into decisions, and I check whether the decision actually changes anything. - Sales and growth enablement: I give sales teams the rhythm, scoring and templates they need to work without guessing. - Motion and video: I make product and promo videos in code, so they can be versioned, reviewed and re-rendered. - AI automation: I build AI workflows and n8n automations that take repeated manual steps out of a team week, with checks on the output. ## Services - AI and n8n workflow automation: A working automation for one real workflow in your team, built in n8n or with Claude, with checks that stop bad output before it reaches a customer. - AI customer support agent and shared inbox: An AI agent that answers customers from your own help content, inside a shared inbox where a person can review or take over any conversation. - Company website and landing page: A fast company website or landing page with clear service pages, a working contact path, and search and AI-search structure built in from the start. - Product strategy and roadmap sprint: A focused engagement that ends with a prioritized roadmap your team can start on the next Monday. - Design system that AI tools can follow: A written, machine-readable design system so designers, developers and AI screen generators produce on-brand work. - Help center from zero: A planned knowledge base with a topic map, an article template and a review checklist, so every new article follows the same standard. - Revenue, churn and payments analysis: An analysis of your billing, payment and user exports that ends with a written recommendation your team can act on. - Sales enablement kit: The playbooks, scoring and templates a small sales team needs to run a consistent week. - Product video made in code: A product or promo video built in Remotion, so every scene is editable and re-renders in minutes. - SEO and AI search content: Content that ranks in Google and is easy for AI tools like ChatGPT, Gemini and Perplexity to read and quote. Covers SEO, AEO (answer engine optimization) and GEO (generative engine optimization). - Market research, feasibility reports and data visualization: A written report that answers one business question, such as whether a market is worth entering, with sources, charts and the assumptions stated. - SaaS QA testing: Hands-on testing of your web app before release, with bug reports your developers can act on straight away. ## Experience - Feb 2025 - Present: Product Manager, Yoddha Lab Pvt. Ltd. (Calilio). Lead product and growth: product management, project management, team leadership, sales growth and lead management. - Feb 2025 - Present: Business Analyst, Calilio. Business and market analysis, competitive intelligence, and data analysis for product and pricing decisions. - Current: QA Tester, Kudos CRM. Test the CRM while it is being built: check user flows, report bugs and re-test fixes before release. - Oct 2022 - Feb 2025: IT Supervisor, Cubix Tech Pvt. Ltd.. Ran IT operations with cross-functional teams and led a team delivering Microsoft Office solutions, Canva design and R analysis. ## FAQ ### What does Sabin Mainali do? Sabin is a product manager and builder in Kathmandu, Nepal. He builds SaaS products, websites, AI automations and research reports. ### What freelance projects does Sabin take? AI and n8n automation, AI support agents, websites, SEO and AI search content, market research and feasibility reports, data analysis, help centers, QA testing and product videos. ### How do I hire Sabin? Send a short brief through the contact form or LinkedIn. You get questions or a proposed scope before any work starts. ### Which time zone does Sabin work in? Nepal Time (UTC+5:45). Overlap hours with your time zone are agreed at the start. ### Is my data kept private? Yes. Case studies never show client revenue, customers or internal numbers. Screenshots use public images or fake data. ### What tools does Sabin use? Claude, ChatGPT, Gemini, Perplexity and n8n for AI. Pipedrive, Apollo.io, Brevo and Mailchimp for sales and email. Notion, Jira, Figma, Python and Looker Studio for product and data. ### How much does a project cost? It depends on scope. You get a written proposal with a fixed price or monthly fee first. Nothing is billed before you approve it. ### What do you need from me to start? A short brief: the problem, the deadline and what done looks like. A sample export or tool access helps for automation and data work. ### Can I hire Sabin through a freelance platform? Yes. Hire directly through this site or LinkedIn, or name your preferred platform in the brief. ### What do I get at the end? The finished work, the source files and short notes on how to run or update it. ### Which tools does Sabin work with? n8n, Claude, ChatGPT and Gemini for AI and automation. Python, R, Google Sheets and Looker Studio for data. Remotion for video.